Prerequisites:

Candidate must have a pass in SPM English.

Who Should Attend:

Highly applicable for start-up owners, anyone in sales & marketing, product and business development, or anyone driven to stay in the forefront of new ideas and innovations, fueled by design thinking.

Exam Format:

The Design Thinking Executive Certification Exam consists of 50 multiple choice questions, with a passing score of 70%. You will recieve a certification upon passing the exam.

Learning Outcomes:

You will be able to confidently understand customer needs, ask the right questions, and prioritze problem-solving while generating meaningful collaboration solutions.

DAY 1 - Introduction & Empathize

• The Design Challenge
• Zooming 10,000 feet to the Organization
• Let’s Ask Killer Questions
• Identifying Roadblocks to Innovation
• A brief Intorduction to Design Thinking
• Understanding Empathy through Grammar
• Interview the User using the Empathy Map
• Customer Persona 1.0
• Customer User Journey
• Sharing Findings
• Wall of Clues - Part 1

DAY 2 - Define

• Wall of Clues - Part 2
• From Clues to Hunches
• Consolidating Hunches to Themes
• Build a Point-of-View Statement
• How Might We...

DAY 3 - Ideate & Prototyping

• Let’s talk Ideas
• Idea Voting & Discussion
• Consolidating Ideas to Solutions
• Building Prototypes of Solutions
• Introduction to Figma

DAY 4 - Prototyping

• Building an MVP - Part 1
• Understanding UIUX and User-Friendliness
• Building an MVP - Part 2
• The Anatomy of a Good Pitch Deck
• Building a Pitch

DAY 5 - Test & Pitch

• Testing with Live Customers
• Reiteration
• Advocationg Design Thinking for Innovation
• Collating Test Data & Presenting
• Test Feedback
• Final Presentation

Payment can be made by:

1. Cash or Credit Card or Bank Cheque payable to "สำนักงานพัฒนาวิทยาศาสตร์และเทคโนโลยีแห่งชาติ" (a post-dated cheque is not accepted) on the first day of the service or within the last day of the service.

2. Account transfer and send the proof of the payment (the deposit slip) to email ttd@swpark.or.th

• Withholding tax (3%) is exempt.
• Should you need to withdraw, you must send the notice of the withdrawal in writing no later than 7 working days before the commencement date. The cancellation less than 7 days will be subject to a fine of 40% of the fee.
• Software Park Thailand reserves the rights to cancel courses due to unforeseen circumstances.